Making a difference – Creating For Good


Following on from my last post I really wanted to share some of the wonderful things happening on Instagram. Reinforcing the theory that there’s much more to it than simply playing a chasing numbers game. The creative community is incredible and there are some brilliant things going on there if you just take the time to look.

Have you heard of Creating For Good? They are a London based collective of creatives with a passion for making a difference. I caught up with one of the founding members, Jo, to ask what it’s all about, how we can get ourselves involved and best support the amazing causes the Creating For Good team have chosen.

Please introduce yourself

I’m Jo, an American expat who has been living in London for 6 years. I work as a freelance food and travel photographer and am one of the Creating For Good team members.

Tell us a little about the beginnings of Creating For Good

At the end of last year I decided to focus on making 2017 into a year of giving back and one of stretching & further exploring creative skills. As I started discussing my plans with freelance and Instagram friends I came to realize that many of them felt the same frustrations and discontent. In early February I gathered ten of us in Notting Hill to brainstorm about what we could do to make a positive impact within our community and beyond. For months many of us felt a sense of helplessness at the state of current affairs and were looking to channel that into something productive.

It was a remarkable morning that left all of us inspired and eager to take action. Within two hours of our meeting we decided on the mission of CFG, how we would use our collective skills to go about raising money and awareness for charities we would support. Within twenty-four hours we announced our intentions on the Creating For Good Instagram feed and created a dedicated website. Planning and creative brainstorming has been nonstop ever since.

You have a fantastic team of creatives, what brought you together?

Thanks, I’m really proud of the team that we have! Our common link is that we are all creatives in one way or another and are active within the London Instagram community. I sent out an email to friends within this community about getting together to form what is now Creating For Good and received a resounding yes from every single person. (You can meet Jo & the rest of the team here)

tell us a little about the charities you will support

We have selected three charities to support and have met with all of them during our research process. Two of the charities, Breaking Barriers and Just Bread London, are London-based nonprofits that focus on providing skills and services to refugees in the UK. Women for Women runs year-long programs for women in eight war torn countries that provide training on life and business skills. On the Creating For Good website you can find further details on each of the charities but the common thread among these three nonprofits is that they look to offer skills to empower communities and individuals to secure a more sustainable future for themselves.

How can people get involved?

We’ve received incredible support within the London community and abroad since CFG was formed. Some have offered to teach workshops at one of our events and others have offered items and services for our upcoming auction social.

Other ways to get involved is to help us spread the word of our events to raise awareness, attend one of our events where 100% of ticket prices go directly to benefit one of our chosen charities and/or propose your own workshop/service and donate ticket sales to charity.

And finally, please tell us about your upcoming events

It’s important to note that CFG is entirely volunteer-run and receive no funding. We are so grateful to the contributors and sponsors who are crucial in making the Creating For Good events possible.

We hosted our first event, an Auction Social at the Hoxton Shoreditch on 25th March to coincide with the Instagram annual worldwide instameet. Attendees were able to enjoy cakes and wine, meet those within the London Instagram community, and bid on a great selection of food, travel and lifestyle items donated from our sponsors. All proceeds including the ticket price of the event will go directly to benefit Breaking Barriers, a London-based nonprofit that looks to provide employability skills and training to refugees for the UK workplace.

Also, we’re currently planning a day of creative workshops for 7th May in Central London. Save the date for a fun day filled with panel discussions, photography and styling workshops and photowalks led by some of London’s favourite instagrammers.

Thank you so much Jo for sharing your amazing plans with us!

I really hope you will get involved too, I know I plan to. Although the second event falls on my birthday so it may have to be the one after (early apologies and excuses…)

So, let me share with you the links: –
CFG on Instagram
CFG on Twitter

Instagram is indeed full of wonderful, inspiring people is it not?

J x

Photograph ©Creating For Good


1 comment on “Making a difference – Creating For Good”

  1. What a brilliant post Julia! I’d never heard of CFG – such an amazing group of women – off to have a gander at their website x

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